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Книги автора «Kenneth E. Clow»

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Книги

Integrated Advertising, Promotion, and Marketing Communications (3rd Edition)

Integrated Advertising, Promotion, and Marketing Communications (3rd Edition) (Kenneth E. Clow,Donald E. Baack)

Concise Encyclopedia of Advertising

Concise Encyclopedia of Advertising (Kenneth E. Clow)

Services Marketing

Services Marketing (David L. Kurtz,Kenneth E. Clow)

Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications (Kenneth E. Clow,Donald E. Baack)