Книги автора «John Gerzema»

The Athena Doctrine. How Women (and the Men Who Think Like Them) Will Rule the Future (John Gerzema,Michael D'Antonio)

Spend Shift. How the Post-Crisis Values Revolution Is Changing the Way We Buy, Sell, and Live (Philip Kotler,John Gerzema,Michael D'Antonio)

The Brand Bubble. The Looming Crisis in Brand Value and How to Avoid It (John Gerzema,Edward Lebar)